Last Updated: January 31, 2026
This Privacy Policy explains how Northedge Flooring LTD. (“we”, “us”, “our”) collects, uses, discloses, and protects personal information when you visit our website (the “Site”) or contact us.
We operate in Edmonton, **Alberta, **Canada.
1) What Personal Information We Collect
A. Information you provide to us
We may collect personal information you choose to provide, including:
- Contact details: name, phone number, email address
- Request details: information you include in quote requests, purchase inquiries, or messages
- Order/invoice details (if applicable): information needed to fulfill a purchase request handled manually (not through online payment on the Site)
- Comments/reviews: content you post on the Site (where enabled)
B. Information collected automatically
When you use the Site, we may automatically collect:
- Device and usage data: pages visited, time spent, links clicked, approximate location (e.g., city/region), browser type, device identifiers
- Log data: IP address, timestamps, and similar technical data
- Cookies and similar technologies: as described below
C. Reviews displayed from third-party platforms
We may display customer reviews imported from our business profiles on third-party platforms. These reviews may include the reviewer name/initials and review content as published on those platforms.
2) How We Use Personal Information
We may use personal information to:
- respond to inquiries and provide estimates or quotes
- process and manage purchase requests and service requests (manual fulfillment)
- communicate with you by phone and email about your request, scheduling, and service delivery
- operate, maintain, and improve the Site
- understand Site performance and user behavior through analytics
- run marketing campaigns and remarketing (where enabled)
- prevent fraud, abuse, and security issues
- comply with legal and accounting requirements
3) Cookies, Analytics, and Advertising
A. Cookie consent banner and preferences
We use a cookie banner that allows you to accept, reject, or set preferences for non-essential cookies. Some cookies are strictly necessary for the Site to function and cannot be disabled via the banner.
B. Categories of cookies we may use
Strictly Necessary: required to enable core Site functions
Analytics: helps us understand how visitors use the Site (e.g., performance and traffic measurement)
Marketing/Advertising: helps measure ad performance and enable remarketing
Functionality: supports enhanced features (may include embedded content)
C. Google Analytics (GA4) and Google Tag Manager (GTM)
We use analytics tools (such as Google Analytics (GA4) deployed via Google Tag Manager) to measure traffic and usage patterns. These tools may set cookies or use similar identifiers to collect information about your interactions with the Site.
D. Google Ads conversion tracking and remarketing
We advertise using Google Ads and may use conversion tracking to understand which ads lead to inquiries or purchase requests. We may also use remarketing features to show ads to people who previously visited our Site.
E. Facebook/Instagram advertising (Meta) tracking and remarketing
We advertise on Facebook and Instagram and may use tools such as a pixel or similar technologies to measure conversions and enable remarketing via Meta advertising systems.
F. Embedded Google Maps
We may embed maps (e.g., Google Maps). When you view a map embed, it may allow Google to collect information (such as your IP address and device data) and set cookies, depending on your settings and consent choices.
4) How We Share Personal Information
We do not sell your personal information.
We may share personal information with:
- Service providers that help us operate the Site and business (e.g., hosting, analytics, advertising/measurement, IT support)
- Contractors involved in fulfilling services or deliveries, only as needed
- Legal and compliance recipients if required by law, court order, or to protect rights and safety
5) Service Providers and Cross-Border Processing (United States)
Our website hosting provider is Hostinger, and hosting may be located in the United States. This means your personal information may be stored or processed outside of Canada and may be subject to the laws of the country where it is processed.
6) Data Retention
We keep personal information only as long as reasonably necessary for the purposes described above, including:
- Leads/inquiries: typically 12–24 months
- Orders/invoices and related records: typically 7 years (for accounting and legal requirements)
- Comments/reviews (if posted on the Site): may remain publicly available unless removed or moderated
7) Security
We use reasonable administrative, technical, and physical safeguards to protect personal information. However, no method of transmission over the internet or electronic storage is 100% secure.
8) Your Choices and Rights
A. Access and correction
You may request access to the personal information we hold about you and ask us to correct inaccurate or incomplete information.
B. Withdraw consent / opt out
You can withdraw consent for certain uses (subject to legal or contractual restrictions). You can also opt out of promotional communications by contacting us. Even if you opt out of marketing, we may still contact you about transactional or service-related matters (e.g., responding to your request, scheduling, order status).
C. Cookie preferences
You can manage cookie preferences using our cookie banner (and also via your browser settings). Blocking some cookies may affect Site functionality.
9) Children’s Privacy
The Site is not intended for children, and we do not knowingly collect personal information from children.
10) Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The “Last Updated” date at the top indicates when it was last revised.
11) Contact Us
If you have questions or requests about this Privacy Policy or your personal information, contact:
Northedge Flooring LTD.
Email: info@northedgeflooring.ca
Phone: +1 (825) 526 1970
Location: Edmonton, Alberta, Canada